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Customer Intelligence

AI-powered account management that turns your CRM, projects, and the open web into living customer health, intelligence, and revenue opportunities

For services businesses, the easiest accounts to grow are the ones you already have β€” yet they're usually the most overlooked. Customer context is scattered across your CRM, delivery projects, meeting notes, and the news, and nobody has time to keep a current, evidence-backed picture of every relationship.

DarcyIQ Customer Intelligence gives every customer account a living, AI-maintained profile. An Account Management Agent researches each account β€” pulling from your CRM, linked delivery projects, existing intelligence, and the open web β€” and continuously surfaces what matters: a relationship health score, customer sentiment, fresh signals, risk alerts, delivery milestones, and concrete revenue opportunities. Your account team gets a portfolio they can act on instead of a CRM they have to maintain.

Who Is This For?

Customer Intelligence is built for teams responsible for growing and retaining existing customers:

  • Account Managers & Account Executives β€” keep a current, prioritized view of every account you own

  • Customer Success Managers β€” catch risk signals early and track relationship health over time

  • Services & Delivery Leaders β€” connect delivery reality to the commercial relationship

  • Sales Leadership β€” see portfolio-wide health, pipeline, and at-risk accounts at a glance

  • Partner & Alliance Teams β€” track expansion and cross-sell across a book of accounts

Key Benefits

Benefit
Description
Business Impact

Living Account Profiles

An AI agent keeps each account's overview, health, and intelligence current

No more stale CRM notes or "starting from scratch"

Relationship Health Score

A configurable 0-100 score blending sentiment, alerts, milestones, delivery, and pipeline

Spot at-risk accounts before they churn

Customer Sentiment

An agent-assessed read of how satisfied the customer is, with rationale

Separate "are they happy" from "is the account busy"

Evidence-Backed Signals

Signals, alerts, and milestones recorded with sources

Decisions grounded in facts, not hunches

Revenue Opportunities

Cross-sell, upsell, renewal, and expansion opportunities with priority and value

A proactive expansion pipeline per account

CRM Sync

Accounts, contacts, and opportunities flow in from Salesforce, HubSpot, or Microsoft Dynamics

One source of truth, no double entry

Project-Aware

Linked delivery projects feed the agent's research

Commercial intelligence informed by delivery reality

Automatic Notifications

Account digests and opportunity status emails to the account team

The right people stay informed without manual updates

How Customer Intelligence Works

The portfolio runs on a continuous loop: data flows in from your CRM and delivery projects, the Account Management Agent synthesizes it (augmented with web research), and the result is structured intelligence your team acts on.

Stage
What Happens

Sync

CRM accounts, contacts, and opportunities sync in as customers, connections, and pipeline

Research

The Account Management Agent reads linked projects, existing intelligence, and the open web

Synthesize

The agent records signals, alerts, milestones, contacts, an account overview, sentiment, and a health score

Prioritize

Opportunities are scored and tiered; accounts are flagged healthy / watch / at-risk

Act

The team works the roster, advances opportunities, and receives digests and status notifications

Customer Intelligence vs. Projects

Customer Intelligence and Projects are complementary:

Projects
Customer Intelligence

Focus

Delivering a specific engagement

Growing and retaining the overall relationship

Scope

One body of work

The whole account, across engagements

Primary users

Delivery teams

Account managers, CSMs, sales

A customer can have many linked projects. The Account Management Agent reads those projects as delivery evidence when it assesses account health and finds opportunities. See The Account Management Agent for how project context is used.

Getting Started

1

Connect your CRM Connect Salesforce, HubSpot, or Microsoft Dynamics so your accounts, contacts, and opportunities sync into the portfolio. See CRM Sync.

2

Open the Customers roster Review portfolio health, sentiment, and pipeline across all accounts. See Customers & Portfolio Health.

3

Assign account teams Add team members to each customer so they appear in "My customers" and receive notifications.

4

Run the Account Management Agent On a customer, run the agent to generate its overview, health, sentiment, signals, and opportunities. See The Account Management Agent.

5

Tune scoring (optional) Adjust deal sizing, priority tiers, and health weights to match how your business thinks about accounts. See Health Score & Scoring Settings.

Next Steps

Goal
Documentation

Work the portfolio roster and read account health

Understand signals, alerts, milestones, and sentiment

Manage the expansion and renewal pipeline

Run AI-powered account research

Configure health scoring and pipeline settings

Sync accounts and pipeline from your CRM

Keep the account team informed automatically

Learn about AI agents in DarcyIQ

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